FORMIA, the international guest amenity and hospitality specialist, today announces that, from Summer 2015, it will begin supplying Aeromexico with Aquascutum branded amenity kit bags with which to pamper and delight the airline’s Business Class passengers. This represents the first time that the world famous British Aquascutum brand has been available on board an airline and supplied exclusively by FORMIA, a leading global supplier.
The collaboration involves two different, uniquely designed bags – one for in-bound flights, the other for out-bound – featuring Aquascutum’s iconic checkered pattern. These luxury bags, carrying the added value of one of the world’s most famous and desirable brands, will appeal to the airline’s discerning customers who will surely be eager to retain their bags for a variety of post-flight uses. In addition, the bags will contain a variety of luxury cosmetic items from the Aquascutum range as well as complementary comfort items for passengers to enjoy during their flight.
Commenting, Roland Grohmann, Managing Director of FORMIA, said: “Our business model has a proven track record of success in Asia, Middle East and Europe. We are confident that we can replicate it successfully across continents by offering our clients unparalleled levels of quality and innovation. FORMIA formerly worked with Aeromexico and we are delighted to be renewing our relationship in this way. It is an airline increasingly recognised for its customer care and on-board facilities. Aquascutum is an internationally renowned British brand famed throughout the world for the quality and indulgence of its products which are modern classics, standing for quality, style, elegance and craftsmanship. FORMIA is proud to introduce these two brands whose reputations are founded on excellence.”
Antonio Fernandez Ojeda, Aeromexico’s VP Product Design and Service Standards, said: “Aeromexico is confident that our Business Class passengers will be delighted by these distinctive, elegant and high quality kits. We are especially pleased that Aeromexico is the first airline to offer Aquascutum branded kits on board our flights.”
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