Korean Air is partnering with DAVI, the skincare branch of the world renowned Mondavi wine family – for an inflight amenity kit featuring DAVI’s unique cosmetic products for men and women.
The kit will be introduced in May to Korean Air’s first and business class passengers on long haul flights from the U.S., Europe and Oceania.
“This luxurious amenity kit reflects Korean Air’s brand of excellence,” said the airline’s Senior Vice President, Heather Cho. “The cosmetics are made of grape and wine extracts from California’s Napa Valley, plus extracts from green tea, raspberries, black currants, rosemary, olives and others. When combined, they offer anti-aging effects and can recover skin vitality and light.”
A five-product kit will be offered to first class passengers while the business class kit will feature three DAVI products including the popular face cream Le Grand Cru, Cooling Eye Gel and Lip Balm. There will be different kits for departure flights and arrival flights so passengers can experience a wider range of products.
“Our goal is to make the inflight experience as enjoyable as possible, so our customers will want to return,” says Ms. Cho. “The products in these kits will soothe travelers’ skin and help them arrive refreshed and ready after long flights.”